The Mini MBA program offered by the Michael J. Coles College of Business at Kennesaw State University can help you dramatically improve your business knowledge and acumen. At the end of the program, you will earn an Executive Certificate in Business Strategy credential that will help you advance in your career. Program Curriculum The Coles Mini MBA is a nine-month program that meets one night a month from 6-9 PM. The Coles professors will cover the following topics: Strategic Thinking: The Planning Phase Strategic Marketing: Growing Revenues in the Digital Age Strategic Human Resources: Winning the War for Talent Strategic Finance: Speaking the Language of Business Strategic Business Models: Understanding the Basics of Business Strategic Data Analytics: Identifying Key Insights Strategic Change: Building an Agile Organization Strategic Innovation: Creating and Delivering New Value Strategic Decision-Making: The Execution Phase Program Benefits Attend this program and you will learn how to: Improve your strategic thinking Implement marketing strategies in a digital age Identify, develop and retain top talent Speak the language of business Build a business model using the business model canvas Identify the true value of data analytics Leverage a proven framework for leading innovation Develop and communicate a change plan Implement a strategic plan For information on payment plans or invoicing, please call 470-578-6765.
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